A Legacy of Service: The Story of Bob Woolever's Tire Shoppe
In 1960, a vision was born in Goleta, California, when Robert Harrison Woolever and his son Robert, Jr., opened the doors of Bob Woolever’s Tire Shoppe. With a shared commitment to providing honest, fast, and friendly service, they set the foundation for a business that would become a staple in the community. For father and son, it was more than just a business — it was about treating every customer like family.
The Woolever legacy continued to grow when Robert III, affectionately known as Robbie, joined the shop in 1978. Starting as a high school student working alongside his grandfather and father, Robbie learned the value of hard work, integrity, and personalized service that have been instilled by the generations before him.
Today, over six decades later, Robbie carries on the family tradition, running Bob Woolever’s Tire Shoppe with the same dedication and passion that has been passed down through the generations. Whether you’re visiting for tires, a quick service, or something more complicated, you can always count on friendly, fast, and reliable service that just feels like family.

We’re proud of our history, and we’re committed to continuing our tradition of excellence for years to come. At Bob Woolever’s Tire Shoppe in Goleta, CA, it’s more that just tires — it’s a legacy of trust, quality, and service.